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A “Trip” To Strategic Leadership – A Heavy-Handed CEO’s Journey of Self-Discovery and the Principles of Strategy

by Mark Van Sumeren.

Product Details:

  • File Size: 2067 KB.
  • Print Length: 96 pages.
  • Language: English.

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Description of A “Trip” To Strategic Leadership – A Heavy-Handed CEO’s Journey of Self-Discovery and the Principles of Strategy:

A “Trip” To Strategic Leadership – A Heavy-Handed CEO’s Journey of Self-Discovery and the Principles of Strategy

This is a tale about Bill Ellis, a well-intended but heavy-handed CEO of a struggling medical device company. Facing consecutive years of stagnant revenues, Bill calls a strategy retreat of his senior management team. Only Bill doesn’t have any faith in the process, and his team knows it.

In the middle of the retreat, Bill walks out in disgust, sensing that little progress is being made in solving the company’s challenges. While exiting the room, he bangs his head against the wall, knocking himself out. When Bill comes to, he finds himself five years into the future, and leading the now high-flying company.

Follow along as Bill tries to figure out what happened to him and his company. Along the way, he comes to grips with his leadership shortcomings and he sets his company back on a path toward profitable growth. Bill’s woes, however, are just a backdrop to the real intent of this story. My purpose is to convey several principles of strategic leadership, as well as an accelerated process of strategy formulation. These lessons are equally applicable to public and private companies, charitable and for-profit organizations, and large and small enterprises.

Several of these principles are presented explicitly in the story; others are implied or can be inferred through a careful reading. Each is cataloged at the end of the story.

Also, the strategy formulation process revealed in this book is truly a fascinating means of accelerating the innovative work of management teams. Although not restricted to strategy formulation – I have participated in its use on several types of large-scale change projects and it does lend itself well for this purpose.

So, enjoy the tale. Test your reading, and my story-telling, to see if you discover each of the principles as you follow along with Bill’s self-awakening. And, enjoy the ride as Bill experiences the frenzy of an accelerated strategy formulation process.

Source: Amazon.com

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